DHL Express
Smart Connect App Launch Video
The DHL Smart Connect app was created to connect employees across regions, provide news and information and offer communication options throughout the organisation. To stand out from the typical DHL branded content these highly detailed, vibrant worlds were designed, utilising the phone as a gateway or 'portal to possibilities’. The app has been highly successful with 67,000 downloads in the first month across 220 countries.
I was the senior animator on this project working at The Box. As such my roles included setting up the individual scenes and combining them with one continuous camera move into an engaging video, overcoming several challenges that came with combining the multiple worlds.
This campaign won a Platinum Award in the Branded Content category at the international MUSE Creative Awards 2022.
This campaign won a Platinum Award in the Branded Content category at the international MUSE Creative Awards 2022.
Five stand alone scenes were created along with a long form animation combining these scenes which was distributed worldwide with region specific audio.
Credits
Agency - Something Big
Creative Direction - Graham Williams
Illustration - Chloe Jackson
Animation - Matt Shurben, Giedrius Budrys
Sound Design - Tom Willis